Gad Saad is a Lebanese-Canadian evolutionary behavioural scientist at the John Molson School of Business who is known for applying evolutionary psychology to marketing and consumer behaviour.

Saad has a YouTube series titled The Saad Truth in which he makes videos critiquing political correctness, the ideology of multiculturalism, postmodernism, third-wave feminism, the ideology of Islam, safe-spaces and trigger warnings.

In 2017, Saad testified against Bill C-16 (an Act to amend the Canadian Human Rights Act and the Criminal Code) which was broadcast and then later publicized in the popular news. In his testimony, he claimed that the bill will limit his rights to teach evolutionary psychology in his classroom.

YouTube

@GadSaad

Psychology Today blog

Podcast

Gad Saad at Concordia University

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